Design Tips


A restaurant table setting with a red menu titled “Napoletana” placed on a white plate, next to red napkin and silver cutlery.

How to create a logo in Illustrator step by step

Creating a logo in Adobe Illustrator gives you complete creative control over your brand identity. Illustrator uses vector graphics rather […]

Multiple rolls of colorful custom stickers and logo labels stacked in a grid pattern, showing a variety of brand logos and designs.

The 6 key principles of logo design

The goal of a logo is to clearly and quickly represent your brand to an audience while also differentiating it […]

Male Asian graphic designer working in an office studio, using tablet, designing logos and showcasing the corporate identity and logo design process.

How to animate a logo in 7 steps and the easiest ways to get it done

While static logos are the foundation of your brand on business cards and storefronts, movement can help your brand come […]

Colorful brochure and flyers on display table with bold images and typography, showcasing modern graphic design layout

The ultimate guide to graphic design layout: UK

A great design starts with a solid graphic design layout. The way elements are placed shapes how people see, digest […]

Woman sitting at a round table drawing on a tablet with a digital pen; colorful sketches and a green couch are visible in the background.

How to write the perfect logo design brief

Your logo design brief tells designers what kind of logo to design, with all the necessary details and background information. […]

Person applying branded stamp to takeaway bag and salad bowl, ensuring logo consistency across packaging

Logo usage guidelines: What they are and how to set them

Often, your logo serves as an example for the tone, aesthetic and values of the entire brand. Logo usage guidelines […]

Branded merchandise on a white desk including a mug, USB stick, pen, and mousepad printed with a colorful logo

The ultimate guide to logo printing: How to print your logo on anything

Logo printing can feel overwhelming if you’ve never done it before, especially when you’re trying to figure out how to […]

Colorful brochure and flyers on display table with bold images and typography, showcasing modern graphic design layout

The ultimate guide to graphic design layout

A great design starts with a solid graphic design layout. The way elements are placed shapes how people see, digest […]

Various custom logo stickers on rolls in multiple styles, colors and finishes arranged on a pastel blue surface

What makes a good logo: Characteristics, examples, evaluation checklist

What makes a good logo today goes far beyond clean lines and clever shapes. A great logo has to communicate […]

Restaurant host holding a branded postcard at a marble counter, surrounded by menus, business cards and cohesive branding design elements

Small business branding design examples to inspire you

Branding design is about creating a brand identity that perfectly reflects your brand. While a logo may be enough for […]

How to find aesthetic colors that work for your brand

Aesthetic colors are the shorthand your brand uses to communicate its personality, values and mood before a single word is […]

Printed custom marketing materials for a restaurant

What is DPI? DPI and why it matters in print and design

If you’ve ever sent a file to print and it’s come out fuzzy, pixelated or just not as crisp as […]