With so many types of business cards<\/a> and font styles to choose from, finding the typeface that will define your business can seem daunting. The fonts you use on your business card have two main jobs \u2014 to attract attention and be easy to read. We\u2019re here to help guide you through the different types of business card fonts<\/a>, how to combine different styles and the ideal business card font size.<\/p>\n\n\n\n <\/p>\n\n\n\n <\/p>\n\n\n\n Great question \u2014 let us save you the Google search. In typography, a sans-serif font doesn\u2019t have the decorative lines, or \u2018serifs,\u2019 at the end of each stroke. Sans-serif fonts also tend to have less line width variation than serif fonts (more on that later).<\/p>\n\n\n\n <\/p>\n\n\n\n If you were wondering, the term \u2018sans-serif\u2019 comes from the French word \u2018sans,\u2019 meaning \u2018without,\u2019 while \u2018serif\u2019 is believed to have Dutch origin \u2014 \u2018schreef\u2019 means \u2018line.\u2019 Fancy, right?<\/p>\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n\n <\/p>\n\n\n\n On printed products, sans-serif fonts work best for business names or headings since they are fonts that are easy to read<\/a> at a glance. Simple, modern and minimal, sans-serifs are usually the best kind of font for business cards.<\/p>\n\n\n\n <\/p>\n\n\n\n Sans-Serif examples of fonts<\/p>\n <\/div>\n <\/div>\n <\/p>\n\n\n\n Sans-serif fonts are also used for digital display text. On lower-resolution displays, fine details like serifs can disappear or appear too large. So, use sans-serif fonts to keep your online and offline presence aligned and ensure your brand fonts<\/a> are consistent across digital and printed applications.<\/p>\n\n\n\n Serif fonts originate from carved inscriptions engraved on historic buildings, bridges and gravestones. This historical association means serif fonts are ideal if you want to give your business card a traditional look or make your business appear well-established.<\/p>\n\n\n\n <\/p>\n\n\n\n Serif examples of fonts<\/p>\n <\/div>\n <\/div>\n <\/p>\n\n\n\n Due to tradition and perceived readability, serif typefaces are commonly used in manuscripts, books, newspapers and magazines. Some believe that the readability and reading speed of long passages are improved with serif fonts, as serifs help the eye travel across a line. Others believe that serif fonts improve readability since that\u2019s what we\u2019re most used to reading.<\/p>\n\n\n\n <\/p>\n\n\n\n If you want to add embossed gloss to a serif font on your business card, only do it on the largest text field \u2014 like the name of your small business.<\/p>\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n\n\n <\/p>\n\n\n\n With their flowing cursive strokes and handwritten-style calligraphy, script fonts are typefaces that convey a human touch, great for invitations, greeting cards, headlines or personal messages. Classic flowing scripts achieve an elegant look, while rounder script fonts have a fun aesthetic. Script fonts can add a personal touch to business cards, but they should be used sparingly.<\/p>\n\n\n\n <\/p>\n\n\n\n Script examples for business cards<\/p>\n <\/div>\n <\/div>\n <\/p>\n\n\n\n While a script font can help draw attention to your business card<\/a>, it\u2019s important to make sure the words are still legible. Don\u2019t use script for longer sections of text, as it can be difficult to read at smaller font sizes. If you want to use a script font on your business card, reserve it for second-tier copy, like your brand tagline<\/a> or motto, rather than for the main contact information.<\/p>\n\n\n\n <\/p>\n\n\n\nKey takeaways:<\/h3>\n\n\n\n
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Types of fonts: Serif and sans-serif fonts<\/h2>\n\n\n\n
What is a sans-serif font?<\/h3>\n\n\n\n
![\"Sans](\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_600,h_600,c_scale\/f_auto,q_auto\/v1675872397\/ideas-and-advice-prod\/en-us\/CMT-1448-BCFonts-Tile001_en-us-1\/CMT-1448-BCFonts-Tile001_en-us-1.jpg?_i=AA\")
<\/div>\n \n ![\"Top](\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_600,h_600,c_scale\/f_auto,q_auto\/v1675872396\/ideas-and-advice-prod\/en-us\/CMT-1448-BCFonts-Tile002_en-us-1\/CMT-1448-BCFonts-Tile002_en-us-1.jpg?_i=AA\")
<\/div>\n \n <\/div>\n <\/div>\n What is a serif font?<\/h3>\n\n\n\n
![\"Serif](\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_600,h_600,c_scale\/f_auto,q_auto\/v1733357614\/ideas-and-advice-prod\/blogadmin\/serif-decorative-ends\/serif-decorative-ends.png?_i=AA\")
<\/div>\n \n ![\"8](\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_600,h_600,c_scale\/f_auto,q_auto\/v1733357625\/ideas-and-advice-prod\/blogadmin\/top-8-serif-fonts\/top-8-serif-fonts.png?_i=AA\")
<\/div>\n \n <\/div>\n <\/div>\n Where to use script fonts on business cards<\/h2>\n\n\n\n
![\"Script](\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_600,h_600,c_scale\/f_auto,q_auto\/v1733357934\/ideas-and-advice-prod\/blogadmin\/script-fonts\/script-fonts.png?_i=AA\")
<\/div>\n \n ![\"Top](\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_600,h_600,c_scale\/f_auto,q_auto\/v1733357943\/ideas-and-advice-prod\/blogadmin\/top-6-best-script-fonts\/top-6-best-script-fonts.png?_i=AA\")
<\/div>\n \n <\/div>\n <\/div>\n
![\"Proxima](\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_600,h_600,c_scale\/f_auto,q_auto\/v1733356601\/ideas-and-advice-prod\/blogadmin\/proxima-nova-font\/proxima-nova-font.png?_i=AA\")
<\/div>\n \n <\/div>\n ![\"Politica](\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_600,h_600,c_scale\/f_auto,q_auto\/v1733356565\/ideas-and-advice-prod\/blogadmin\/politica-armitage-business-font_2911268db2\/politica-armitage-business-font_2911268db2.png?_i=AA\")
<\/div>\n \n <\/div>\n ![\"Quicksand](\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_600,h_600,c_scale\/f_auto,q_auto\/v1733356590\/ideas-and-advice-prod\/blogadmin\/quicksand-armitage-fonts-business\/quicksand-armitage-fonts-business.png?_i=AA\")
<\/div>\n \n <\/div>\n ![\"Cabernet](\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_600,h_600,c_scale\/f_auto,q_auto\/v1733356577\/ideas-and-advice-prod\/blogadmin\/cabernet-quicksand-font-business\/cabernet-quicksand-font-business.png?_i=AA\")
<\/div>\n \n <\/div>\n <\/div>\n