{"id":54199,"date":"2026-11-08T21:11:22","date_gmt":"2026-11-08T21:11:22","guid":{"rendered":"https:\/\/blogadmin.vpsvc.com\/hub\/?p=54199"},"modified":"2026-11-08T21:20:27","modified_gmt":"2026-11-08T21:20:27","slug":"complete-guide-to-custom-kraft-paper-bags-sizes-handles-benefits-uses","status":"publish","type":"post","link":"https:\/\/blogadmin.vpsvc.com\/hub\/complete-guide-to-custom-kraft-paper-bags-sizes-handles-benefits-uses\/","title":{"rendered":"Complete guide to custom kraft paper bags: sizes, handles, benefits &amp; uses"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A sturdy, well-designed kraft paper bag helps customers associate your business with quality, care and value. Choose a reusable option and your logo gets another outing every time customers reach for it. Many paper bags are also recyclable, adding to their appeal for shoppers looking to reduce packaging waste.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Choosing the right bag starts with the products you sell and the impression you want to make. Compare kraft paper bag sizes, paper weights and handle styles to find a fit that makes packing easier and gives every purchase a polished finish.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This guide covers dimensions, gusset calculations, materials and printing so you can choose practical packaging for your store, bakery or event.<\/p>\n\n\n\n<section style=\"background-color: #FFFFFF\" class=\"section section-vp-custom-tip\">\n    <div class=\"vp-custom-tip swan section__container\" role=\"alert\">\n        <div class=\"swan-px-8 swan-py-7 swan-display-flex span-justify-center tip-wrap\">\n            <div class=\"title swan-text-x2large swan-font-secondary\">\n                Key takeaways            <\/div>\n            <div class=\"text\">\n                <ul>\n<li>Measure the complete purchase, including boxes and wrapping, before comparing bag dimensions.<\/li>\n<li>Allow extra room in every direction, using a 1 to 1.5-inch gusset buffer as a practical starting point for bulky products.<\/li>\n<li>Compare GSM alongside fiber quality, seams and the supplier\u2019s finished-bag load rating.<\/li>\n<li>Choose handles for your customers\u2019 carrying comfort and your heaviest typical order.<\/li>\n<li>Use bold artwork that stays readable against brown kraft\u2019s natural color and texture.<\/li>\n<\/ul>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section style=\"background-color: #FFFFFF\" class=\"section section-vp-custom-design-cta-block\">\n    <div class=\"vp-custom-design-cta-block swan swan-custom-cta-block px-6 swan-py-4 section__container\" role=\"alert\">\n        <div class=\"swan-px-8 swan-py-3 swan-display-flex span-justify-center\">\n            <div class=\"swan-mr-4\">\n                <div class=\"swan-text-x3large swan-text-black swan-font-secondary swan-mb-5\">\n                    Ready to find a bag that fits your business?                <\/div>\n\n                <div class=\"swan-text-black swan-text-xm1 text-description\">\n                    Explore VistaPrint\u2019s custom paper bags and start with the size your products need.                <\/div>\n            <\/div>\n\n                            <div class=\"vp-custom-design-cta-block-button\">\n                    \n<a href=\"https:\/\/www.vistaprint.com\/packaging\/shopping-bags\/paper-bags\"\n   title=\"Search custom bags\"\n   target=\"_blank\"\n   class=\"swan-button swan-button-skin-primary\"\n    data-tracking-event=\"Navigation Clicked\" data-tracking-event-detail=\"\/hub\/wp-json\/wp\/v2\/posts\/54199;https:\/\/www.vistaprint.com\/packaging\/shopping-bags\/paper-bags;Content:Text Link;Search custom bags\" data-tracking-navigation-detail=\"Search custom bags\">\n    Search custom bags<\/a>\n                <\/div>\n                                <\/div>\n    <\/div>\n<\/section>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why choose custom kraft paper bags: benefits &amp; material quality<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Kraft paper bags are made from renewable wood fibers and offer a sturdy surface for custom printing. Their durability depends on fiber quality and bag construction as well as paper weight.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A useful place to start is paper weight, which you\u2019ll see listed as GSM, or grams per square meter. Within comparable paper grades, a higher GSM generally means more material and a firmer feel. Use the ranges below to narrow down your options, then check each bag\u2019s load rating, since fiber quality, adhesive and construction also affect performance. Understanding how to choose packaging materials means considering the weight and shape of everything your customer will carry.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Paper weight to compare<\/th><th>Practical starting uses<\/th><th>Carrying capacity<\/th><\/tr><\/thead><tbody><tr><td>80\u2013100 GSM<\/td><td>Stationery, small accessories and lightweight merchandise<\/td><td>Confirm the finished bag\u2019s rating.<\/td><\/tr><tr><td>120\u2013150 GSM<\/td><td>Boxed gifts, books and heavier retail purchases<\/td><td>Confirm the finished bag\u2019s rating.<\/td><\/tr><tr><td>Approximately 120 GSM, VistaPrint\u2019s current handled bag*<\/td><td>Everyday shopping and event purchases<\/td><td>Published maximum: 13.2 lb, approximately 6 kg<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>*VistaPrint\u2019s rating applies to its specific finished bags. It isn\u2019t a capacity promise for every 120 GSM bag.<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Virgin kraft vs. recycled kraft<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Unbleached virgin kraft uses fresh wood fibers. Long fibers help resist tearing, making this stock useful for demanding loads. Recycled kraft uses recovered fibers, which can produce a more varied surface and appearance. How well recycled materials perform depends on the fiber mix and processing, so recycled content doesn\u2019t automatically mean a weak bag. Some papers blend fresh and recovered fibers to balance strength and printability.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If using recycled materials is part of your sustainability message, check the recycled percentage when choosing your bags. Shorter recovered fibers can reduce tear resistance, while a rougher surface can make fine printed details less crisp. However, the fiber blend and surface finish can help compensate, so the percentage alone won\u2019t tell you how a bag performs. Check its load rating and ask for a printed sample to find an option that suits your products and shows off your branding.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/v1794164370\/ideas-and-advice-prod\/blogadmin\/A-custom-brown-kraft-paper-bag\/A-custom-brown-kraft-paper-bag.png\" alt=\"A custom brown kraft paper bag with simple black \u201cJah Jah\u201d text being handed over to a customer\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Everyday paper bag benefits<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A flat-bottomed bag stands upright for easier checkout packing. A visible logo carries your branding beyond the counter, and every time customers reuse the bag, your business gets another chance to catch someone\u2019s eye.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If environmental benefits are a priority, choose a bag that fits your products without using excess paper. Check which materials and finishes your local paper recycling program accepts, too. Coatings and added components can affect acceptance, so make sure any recycling instructions you share apply to the finished bag.<\/p>\n\n\n\n<section style=\"background-color: #FFFFFF\" class=\"section section-vp-custom-tip\">\n    <div class=\"vp-custom-tip swan section__container\" role=\"alert\">\n        <div class=\"swan-px-8 swan-py-7 swan-display-flex span-justify-center tip-wrap\">\n            <div class=\"title swan-text-x2large swan-font-secondary\">\n                Tip            <\/div>\n            <div class=\"text\">\n                <p>For heavy bases or sharp edges, consider strong virgin kraft around 120 GSM or higher, plus suitable reinforcement. Protect corners and confirm the whole bag\u2019s carrying capacity before ordering.<\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Standard kraft paper bag dimensions &amp; sizing chart<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Small, medium and large are convenient labels, but exact brown paper bag sizes vary by supplier.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>VistaPrint handled bag<\/th><th>Width x gusset depth x height<\/th><th><strong>Suggested uses<br><\/strong>(subject to measurement)<\/th><\/tr><\/thead><tbody><tr><td>Small<\/td><td>7.48 x 3.15 x 8.86 inches<\/td><td>Jewelry boxes, cosmetics and small accessories<\/td><\/tr><tr><td>Medium<\/td><td>8.66 x 3.94 x 11.81 inches<\/td><td>Folded apparel, slim books and event gifts<\/td><\/tr><tr><td>Large<\/td><td>10.24 x 5.51 x 13.39 inches<\/td><td>Larger boxed purchases and retail bundles<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">These are VistaPrint\u2019s current US dimensions. Listed height excludes the handles. Use this kraft paper bag dimensions chart as a shopping reference, then confirm the selected product\u2019s specifications.<\/p>\n\n\n\n<section style=\"background-color: #FFFFFF\" class=\"section section-vp-custom-tip\">\n    <div class=\"vp-custom-tip swan section__container\" role=\"alert\">\n        <div class=\"swan-px-8 swan-py-7 swan-display-flex span-justify-center tip-wrap\">\n            <div class=\"title swan-text-x2large swan-font-secondary\">\n                Tip            <\/div>\n            <div class=\"text\">\n                <p>Common kraft paper bag sizes aren\u2019t universal standards. Some suppliers label dimensions length x width x height, while others use width x depth x height. Match each number to the diagram before comparing products.<\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img width=\"1024\" height=\"575\" data-public-id=\"ideas-and-advice-prod\/blogadmin\/A-couple-of-white-kraft-paper-bags\/A-couple-of-white-kraft-paper-bags.png\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1024,h_575,c_scale\/f_auto,q_auto\/v1794164506\/ideas-and-advice-prod\/blogadmin\/A-couple-of-white-kraft-paper-bags\/A-couple-of-white-kraft-paper-bags.png?_i=AA\" alt=\"A couple of white kraft paper bags with multicolored \u201cKukuri\u201d text next to a stack of multi-colored custom packaging boxes\" class=\"wp-post-54199 wp-image-54207\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1794164506\" data-seo=\"1\" data-responsive=\"1\" srcset=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1024,h_575,c_scale\/f_auto,q_auto\/v1794164506\/ideas-and-advice-prod\/blogadmin\/A-couple-of-white-kraft-paper-bags\/A-couple-of-white-kraft-paper-bags.png?_i=AA 1024w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_848,h_476,c_scale\/f_auto,q_auto\/v1794164506\/ideas-and-advice-prod\/blogadmin\/A-couple-of-white-kraft-paper-bags\/A-couple-of-white-kraft-paper-bags.png?_i=AA 848w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_648,h_363,c_scale\/f_auto,q_auto\/v1794164506\/ideas-and-advice-prod\/blogadmin\/A-couple-of-white-kraft-paper-bags\/A-couple-of-white-kraft-paper-bags.png?_i=AA 648w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_448,h_251,c_scale\/f_auto,q_auto\/v1794164506\/ideas-and-advice-prod\/blogadmin\/A-couple-of-white-kraft-paper-bags\/A-couple-of-white-kraft-paper-bags.png?_i=AA 448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_248,h_139,c_scale\/f_auto,q_auto\/v1794164506\/ideas-and-advice-prod\/blogadmin\/A-couple-of-white-kraft-paper-bags\/A-couple-of-white-kraft-paper-bags.png?_i=AA 248w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Measure your product and the opened bag<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Measure a paper bag\u2019s gusset depth with the bag fully opened, from the front panel to the back panel across the base. The inward-folded half of the side panel isn\u2019t the full usable depth.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Record the bag\u2019s front-panel width and its height from the base to the opening. Check whether the supplier lists internal or external dimensions, as seams and folds can reduce usable space.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For your products:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Arrange the complete purchase as customers will carry it, including wrapping and any protective boxes.<\/li>\n\n\n\n<li>Measure its widest width, front-to-back depth and total height.<\/li>\n\n\n\n<li>Add clearance, then compare all three measurements with the available bag.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Apply the product-to-bag buffer<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Use this starting estimate for each dimension:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Product size + 10 \u2013 15% buffer = target bag dimension<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For bulky boxed products, also check:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Target bag gusset = product depth + 1 \u2013 1.5 inches<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Importantly, these are planning allowances, not manufacturing standards. For depth, use whichever calculation provides more room, then verify with a sample. Don\u2019t add both allowances together. So, let\u2019s look at a couple examples of how to apply these.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A box that\u2019s 4 inches deep suggests a 5- to 5.5-inch gusset using the second formula. VistaPrint\u2019s current large bag has a 5.51-inch gusset, making it a candidate if the box\u2019s width and height also fit. Leave room beneath the handles so they close together comfortably.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For lightweight, nearly flat purchases, VistaPrint\u2019s <a href=\"https:\/\/www.vistaprint.com\/packaging\/custom-paper-merchandise-bags\" target=\"_blank\" rel=\"noopener\">custom paper merchandise bags<\/a> offer a handle-free option. Check their separate size range instead of applying shopping-bag dimensions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img width=\"1414\" height=\"2000\" data-public-id=\"ideas-and-advice-prod\/blogadmin\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e.png\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1414,h_2000,c_scale\/f_auto,q_auto\/v1794165136\/ideas-and-advice-prod\/blogadmin\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e.png?_i=AA\" alt=\"Checklist infographic for what to measure and calculate for kraft paper bag sizing and ordering.\" class=\"wp-post-54199 wp-image-54213\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1794165136\" data-seo=\"1\" data-responsive=\"1\" srcset=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1414,h_2000,c_scale\/f_auto,q_auto\/v1794165136\/ideas-and-advice-prod\/blogadmin\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e.png?_i=AA 1414w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1248,h_1765,c_scale\/f_auto,q_auto\/v1794165136\/ideas-and-advice-prod\/blogadmin\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e.png?_i=AA 1248w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1048,h_1482,c_scale\/f_auto,q_auto\/v1794165136\/ideas-and-advice-prod\/blogadmin\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e.png?_i=AA 1048w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_848,h_1199,c_scale\/f_auto,q_auto\/v1794165136\/ideas-and-advice-prod\/blogadmin\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e.png?_i=AA 848w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_648,h_916,c_scale\/f_auto,q_auto\/v1794165136\/ideas-and-advice-prod\/blogadmin\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e.png?_i=AA 648w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_448,h_633,c_scale\/f_auto,q_auto\/v1794165136\/ideas-and-advice-prod\/blogadmin\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e.png?_i=AA 448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_248,h_350,c_scale\/f_auto,q_auto\/v1794165136\/ideas-and-advice-prod\/blogadmin\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e\/Checklist-Paper-bag-sizing-and-ordering-A4_542134c50e.png?_i=AA 248w\" sizes=\"(max-width: 1414px) 100vw, 1414px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Download the printable <a href=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/v1794164837\/ideas-and-advice-prod\/blogadmin\/Checklist-Paper-bag-sizing-and-ordering-A4\/Checklist-Paper-bag-sizing-and-ordering-A4.pdf?_i=AA\" target=\"_blank\" rel=\"noopener\">paper bag sizing &amp; ordering checklist<\/a> to record measurements and compare suppliers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Kraft paper bag handles: types, weight capacity &amp; comfort<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Paper bag handles affect comfort and load distribution, but carrying limits factor in the material, style and size of the complete bag.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The functional weight limits of handles and bags are product-specific. There is no universal pounds-or-kilograms limit for a handle style.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Twisted handles are separate paper cords attached to the bag. Die-cut handles are openings in the bag itself, so the surrounding panel takes the strain. Favor reinforced twisted handles for everyday retail and consider die-cut designs for lighter purchases.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Handle style<\/th><th>Reinforcement to check<\/th><th>Carrying feel and uses<\/th><th>Relative carrying strength<\/th><\/tr><\/thead><tbody><tr><td>Twisted paper<\/td><td>Secure interior attachment, often with a paper patch<\/td><td>Rounded grip for general retail<\/td><td>Moderate to high when reinforced. Suitable for everyday and heavier retail purchases. VistaPrint\u2019s current bags have a 13.2 lb, approximately 6 kg maximum.<\/td><\/tr><tr><td>Flat paper ribbon<\/td><td>Wide glued attachments, with patches where specified<\/td><td>Broad grip for takeout and short trips<\/td><td>Moderate for everyday loads. Reinforced attachment points can increase strength, so well-built flat handles may perform similarly to twisted handles.<\/td><\/tr><tr><td>Die-cut<\/td><td>Reinforced top panel around the opening<\/td><td>Compact grip for light merchandise<\/td><td>Lower for basic, unreinforced designs. Best for light loads because the paper around the opening carries the weight. Extra reinforcement can support heavier contents.<\/td><\/tr><tr><td>Cotton or nylon cord<\/td><td>Reinforced holes, knots and top panel<\/td><td>Soft grip for premium gifts<\/td><td>High potential for heavier loads. Strong cord handles need a reinforced top panel and sturdy base to make full use of their strength.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img width=\"1024\" height=\"800\" data-public-id=\"ideas-and-advice-prod\/blogadmin\/A-group-of-brown-kraft-paper-bags\/A-group-of-brown-kraft-paper-bags.png\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1024,h_800,c_scale\/f_auto,q_auto\/v1794164543\/ideas-and-advice-prod\/blogadmin\/A-group-of-brown-kraft-paper-bags\/A-group-of-brown-kraft-paper-bags.png?_i=AA\" alt=\"A group of brown kraft paper bags with brown \u201cB\u201d logo hanging off a hook on a small business owner\u2019s van\" class=\"wp-post-54199 wp-image-54209\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1794164543\" data-seo=\"1\" data-responsive=\"1\" srcset=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1024,h_800,c_scale\/f_auto,q_auto\/v1794164543\/ideas-and-advice-prod\/blogadmin\/A-group-of-brown-kraft-paper-bags\/A-group-of-brown-kraft-paper-bags.png?_i=AA 1024w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_848,h_662,c_scale\/f_auto,q_auto\/v1794164543\/ideas-and-advice-prod\/blogadmin\/A-group-of-brown-kraft-paper-bags\/A-group-of-brown-kraft-paper-bags.png?_i=AA 848w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_648,h_506,c_scale\/f_auto,q_auto\/v1794164543\/ideas-and-advice-prod\/blogadmin\/A-group-of-brown-kraft-paper-bags\/A-group-of-brown-kraft-paper-bags.png?_i=AA 648w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_448,h_350,c_scale\/f_auto,q_auto\/v1794164543\/ideas-and-advice-prod\/blogadmin\/A-group-of-brown-kraft-paper-bags\/A-group-of-brown-kraft-paper-bags.png?_i=AA 448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_248,h_193,c_scale\/f_auto,q_auto\/v1794164543\/ideas-and-advice-prod\/blogadmin\/A-group-of-brown-kraft-paper-bags\/A-group-of-brown-kraft-paper-bags.png?_i=AA 248w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><strong>Check where the load goes<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Interior reinforcement patches spread pulling force over a larger area. A glued, folded top header adds material around the attachment zone. Both can reduce tearing, but they depend on sound adhesive bonds and construction. Reinforcement helps prevent handle pullout, but it doesn\u2019t make the entire bag unbreakable.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ask suppliers for their load rating and testing method. Repeated lifting is more informative than a photograph of a bag holding a weight. Industry testing methods assess finished-bag carrying performance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, an 8 lb order weighs about 3.6 kg. Choose a rated bag that comfortably accommodates it, including its protective packaging, then try a realistic carry test. Walk with it, stop and lift it again, and check the handles, seams and base.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For customers browsing a market or walking home, test grip comfort too. A comfortable handle and a balanced load matter more than a premium-looking finish.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img width=\"1288\" height=\"1272\" data-public-id=\"ideas-and-advice-prod\/blogadmin\/Graphic-showing-the-VistaPrint-paper-bag-printing-options\/Graphic-showing-the-VistaPrint-paper-bag-printing-options.png\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1288,h_1272,c_scale\/f_auto,q_auto\/v1794164628\/ideas-and-advice-prod\/blogadmin\/Graphic-showing-the-VistaPrint-paper-bag-printing-options\/Graphic-showing-the-VistaPrint-paper-bag-printing-options.png?_i=AA\" alt=\"Graphic showing the VistaPrint paper bag printing options of small print, large print and all-over print\" class=\"wp-post-54199 wp-image-54210\" style=\"aspect-ratio:1.0125821702360098;width:638px;height:auto\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1794164628\" data-seo=\"1\" data-responsive=\"1\" srcset=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1288,h_1272,c_scale\/f_auto,q_auto\/v1794164628\/ideas-and-advice-prod\/blogadmin\/Graphic-showing-the-VistaPrint-paper-bag-printing-options\/Graphic-showing-the-VistaPrint-paper-bag-printing-options.png?_i=AA 1288w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1248,h_1232,c_scale\/f_auto,q_auto\/v1794164628\/ideas-and-advice-prod\/blogadmin\/Graphic-showing-the-VistaPrint-paper-bag-printing-options\/Graphic-showing-the-VistaPrint-paper-bag-printing-options.png?_i=AA 1248w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1048,h_1034,c_scale\/f_auto,q_auto\/v1794164628\/ideas-and-advice-prod\/blogadmin\/Graphic-showing-the-VistaPrint-paper-bag-printing-options\/Graphic-showing-the-VistaPrint-paper-bag-printing-options.png?_i=AA 1048w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_848,h_837,c_scale\/f_auto,q_auto\/v1794164628\/ideas-and-advice-prod\/blogadmin\/Graphic-showing-the-VistaPrint-paper-bag-printing-options\/Graphic-showing-the-VistaPrint-paper-bag-printing-options.png?_i=AA 848w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_648,h_639,c_scale\/f_auto,q_auto\/v1794164628\/ideas-and-advice-prod\/blogadmin\/Graphic-showing-the-VistaPrint-paper-bag-printing-options\/Graphic-showing-the-VistaPrint-paper-bag-printing-options.png?_i=AA 648w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_448,h_442,c_scale\/f_auto,q_auto\/v1794164628\/ideas-and-advice-prod\/blogadmin\/Graphic-showing-the-VistaPrint-paper-bag-printing-options\/Graphic-showing-the-VistaPrint-paper-bag-printing-options.png?_i=AA 448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_248,h_244,c_scale\/f_auto,q_auto\/v1794164628\/ideas-and-advice-prod\/blogadmin\/Graphic-showing-the-VistaPrint-paper-bag-printing-options\/Graphic-showing-the-VistaPrint-paper-bag-printing-options.png?_i=AA 248w\" sizes=\"(max-width: 1288px) 100vw, 1288px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>Design &amp; printing considerations for custom kraft paper<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Brown kraft changes how printed colors appear, so artwork should work with the paper\u2019s natural background.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Material or finish<\/th><th>Design consideration<\/th><\/tr><\/thead><tbody><tr><td>Natural brown kraft<\/td><td>Favor strong contrast, bold lettering and simple artwork.<\/td><\/tr><tr><td>White kraft<\/td><td>Consider it when brighter colors and clearer color separation matter.<\/td><\/tr><tr><td>Uncoated surface<\/td><td>Let the paper texture contribute to the design.<\/td><\/tr><tr><td>Specialty coatings or finishes<\/td><td>Confirm availability, appearance and recycling compatibility with the supplier.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Porous, uncoated kraft absorbs ink, while the brown base influences the final color. Black, dark navy and deep burgundy are useful starting choices. Opaque white can create contrast when the printer offers a white-ink process. Be aware, however, that white areas in an uploaded design don\u2019t necessarily print white.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Keep your logo prominent on the main panel. Use gussets for secondary information only when the chosen print option includes them. Place QR codes on a flat, readable area away from folds and test a printed sample.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">VistaPrint offers single-color, multicolor and all-over options on its current handled bags. Check the selected template and preview before ordering.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Clear artwork, strong contrast and thoughtful placement can turn a simple kraft bag into a recognizable part of your brand. VistaPrint\u2019s <a href=\"https:\/\/www.vistaprint.com\/hub\/product-packaging-design-tips\" target=\"_blank\" rel=\"noopener\">product packaging design tips<\/a> and <a href=\"https:\/\/www.vistaprint.com\/hub\/packaging-design-trends\" target=\"_blank\" rel=\"noopener\">packaging design trends<\/a> offer ideas for bringing those elements together in a way that feels like your business. If your artwork needs a refresh, VistaPrint\u2019s AI Logomaker or a designer through 99designs by Vista can help you create a look that works across your products and packaging.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img width=\"1300\" height=\"1296\" data-public-id=\"ideas-and-advice-prod\/blogadmin\/Customer-carrying-a-selection-of-custom-kraft-paper-bags\/Customer-carrying-a-selection-of-custom-kraft-paper-bags.png\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1300,h_1296,c_scale\/f_auto,q_auto\/v1794164648\/ideas-and-advice-prod\/blogadmin\/Customer-carrying-a-selection-of-custom-kraft-paper-bags\/Customer-carrying-a-selection-of-custom-kraft-paper-bags.png?_i=AA\" alt=\"Customer carrying a selection of custom kraft paper bags with colorful all-over print designs\" class=\"wp-post-54199 wp-image-54211\" data-format=\"png\" data-transformations=\"f_auto,q_auto\" data-version=\"1794164648\" data-seo=\"1\" data-responsive=\"1\" srcset=\"https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1300,h_1296,c_scale\/f_auto,q_auto\/v1794164648\/ideas-and-advice-prod\/blogadmin\/Customer-carrying-a-selection-of-custom-kraft-paper-bags\/Customer-carrying-a-selection-of-custom-kraft-paper-bags.png?_i=AA 1300w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1248,h_1244,c_scale\/f_auto,q_auto\/v1794164648\/ideas-and-advice-prod\/blogadmin\/Customer-carrying-a-selection-of-custom-kraft-paper-bags\/Customer-carrying-a-selection-of-custom-kraft-paper-bags.png?_i=AA 1248w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_1048,h_1044,c_scale\/f_auto,q_auto\/v1794164648\/ideas-and-advice-prod\/blogadmin\/Customer-carrying-a-selection-of-custom-kraft-paper-bags\/Customer-carrying-a-selection-of-custom-kraft-paper-bags.png?_i=AA 1048w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_848,h_845,c_scale\/f_auto,q_auto\/v1794164648\/ideas-and-advice-prod\/blogadmin\/Customer-carrying-a-selection-of-custom-kraft-paper-bags\/Customer-carrying-a-selection-of-custom-kraft-paper-bags.png?_i=AA 848w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_648,h_646,c_scale\/f_auto,q_auto\/v1794164648\/ideas-and-advice-prod\/blogadmin\/Customer-carrying-a-selection-of-custom-kraft-paper-bags\/Customer-carrying-a-selection-of-custom-kraft-paper-bags.png?_i=AA 648w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_448,h_446,c_scale\/f_auto,q_auto\/v1794164648\/ideas-and-advice-prod\/blogadmin\/Customer-carrying-a-selection-of-custom-kraft-paper-bags\/Customer-carrying-a-selection-of-custom-kraft-paper-bags.png?_i=AA 448w, https:\/\/res.cloudinary.com\/vistaprint\/images\/w_248,h_247,c_scale\/f_auto,q_auto\/v1794164648\/ideas-and-advice-prod\/blogadmin\/Customer-carrying-a-selection-of-custom-kraft-paper-bags\/Customer-carrying-a-selection-of-custom-kraft-paper-bags.png?_i=AA 248w\" sizes=\"(max-width: 1300px) 100vw, 1300px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>Put your kraft bag plan into practice<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The right custom kraft paper bags fit your products, support their weight and feel comfortable to carry. Measure the complete order, allow clearance and compare the finished bag\u2019s rating with your actual load. Then check a sample with your products and artwork.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you\u2019re reviewing your wider setup, explore <a href=\"https:\/\/www.vistaprint.com\/hub\/types-of-packaging\" target=\"_blank\" rel=\"noopener\">types of packaging<\/a> and build those choices into your <a href=\"https:\/\/www.vistaprint.com\/hub\/packaging-strategy\" target=\"_blank\" rel=\"noopener\">packaging strategy<\/a>. A couple of well-chosen bag sizes can keep checkout simple while giving different purchases a polished finish.<\/p>\n\n\n\n<section style=\"background-color: #FFFFFF\" class=\"section section-vp-custom-design-cta-block\">\n    <div class=\"vp-custom-design-cta-block swan swan-custom-cta-block px-6 swan-py-4 section__container\" role=\"alert\">\n        <div class=\"swan-px-8 swan-py-3 swan-display-flex span-justify-center\">\n            <div class=\"swan-mr-4\">\n                <div class=\"swan-text-x3large swan-text-black swan-font-secondary swan-mb-5\">\n                    Ready to order custom kraft paper bags for your business?                <\/div>\n\n                <div class=\"swan-text-black swan-text-xm1 text-description\">\n                    Explore VistaPrint custom paper shopping bags today.                <\/div>\n            <\/div>\n\n                            <div class=\"vp-custom-design-cta-block-button\">\n                    \n<a href=\"https:\/\/www.vistaprint.com\/packaging\/shopping-bags\/paper-bags\"\n   title=\"Shop paper bags\"\n   target=\"_blank\"\n   class=\"swan-button swan-button-skin-primary\"\n    data-tracking-event=\"Navigation Clicked\" data-tracking-event-detail=\"\/hub\/wp-json\/wp\/v2\/posts\/54199;https:\/\/www.vistaprint.com\/packaging\/shopping-bags\/paper-bags;Content:Text Link;Shop paper bags\" data-tracking-navigation-detail=\"Shop paper bags\">\n    Shop paper bags<\/a>\n                <\/div>\n                                <\/div>\n    <\/div>\n<\/section>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Kraft paper bag sizes FAQs<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>How should I store unused kraft paper bags?<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Keep bags flat in a dry, ventilated space, away from damp floors and splashes. Avoid crushing the handles under heavy cartons. Moisture can weaken paper and encourage mold, so follow the supplier\u2019s storage guidance.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Can kraft paper bags touch unpackaged food?<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Choose a bag specifically approved for the intended food contact. Brown paper alone doesn\u2019t establish suitability. Ask the supplier about the paper, inks and adhesives, including suitability for hot or greasy foods. For more tips, check out our <a href=\"https:\/\/www.vistaprint.com\/hub\/custom-food-delivery-packaging\" target=\"_blank\" rel=\"noopener\">guide to food delivery packaging<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>How many custom bags should I order initially?<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Multiply expected bagged transactions by the number of trading days before your next delivery. Add an allowance for busy periods and damaged stock, then divide the order between sizes using your usual sales mix.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Can I use a shopping bag as an outer shipping package?<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A shopping bag is designed for carrying purchases. Parcel delivery adds sorting machinery, impacts and weather exposure. Use packaging specifically intended and accepted for the delivery service, with the branded bag inside if useful.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>How can I compare quotes fairly?<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Compare the total delivered cost per usable bag, including printing, setup charges and freight. Keep dimensions, stock, load rating and print coverage consistent across quotes so a cheaper price doesn\u2019t hide a different specification.<\/p>\n\n\n\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A sturdy, well-designed kraft paper bag helps customers associate your business with quality, care and value. Choose a reusable option [&hellip;]<\/p>\n","protected":false},"author":220,"featured_media":54201,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_cloudinary_featured_overwrite":false,"editor_notices":[],"footnotes":""},"categories":[3],"tags":[],"class_list":["post-54199","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-advertising"],"acf":{"vp_publishing_settings_post_modified":false},"_links":{"self":[{"href":"https:\/\/blogadmin.vpsvc.com\/hub\/wp-json\/wp\/v2\/posts\/54199","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogadmin.vpsvc.com\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogadmin.vpsvc.com\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogadmin.vpsvc.com\/hub\/wp-json\/wp\/v2\/users\/220"}],"replies":[{"embeddable":true,"href":"https:\/\/blogadmin.vpsvc.com\/hub\/wp-json\/wp\/v2\/comments?post=54199"}],"version-history":[{"count":10,"href":"https:\/\/blogadmin.vpsvc.com\/hub\/wp-json\/wp\/v2\/posts\/54199\/revisions"}],"predecessor-version":[{"id":54221,"href":"https:\/\/blogadmin.vpsvc.com\/hub\/wp-json\/wp\/v2\/posts\/54199\/revisions\/54221"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogadmin.vpsvc.com\/hub\/wp-json\/wp\/v2\/media\/54201"}],"wp:attachment":[{"href":"https:\/\/blogadmin.vpsvc.com\/hub\/wp-json\/wp\/v2\/media?parent=54199"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogadmin.vpsvc.com\/hub\/wp-json\/wp\/v2\/categories?post=54199"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogadmin.vpsvc.com\/hub\/wp-json\/wp\/v2\/tags?post=54199"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}