Event marketing
New to event marketing or looking to level up? Explore guides, ideas, and step-by-step strategies for promoting and executing successful events that connect your brand with the right audience.
[new] The ultimate event registration guide for small businesses
Nobody wants their first memory of an event to be a line that barely moves. This event registration guide will […]
[Newest] How to plan an event: The complete small business guide
Event planning brings together the people, budget, venue and preparations needed to host a gathering, whether you’re introducing a new […]
[New] Event and corporate swag bag ideas: the ultimate guide
Nobody wants to spend time and money choosing giveaways only for guests to leave them behind. The best swag bag […]
Seasonal festival marketing: The ultimate guide for local events
Festival marketing brings together local promotion, community partnerships and eye-catching displays to attract attendees, build connections and drive sales at […]
[new] Corporate event planning: The ultimate guide for small business events
Corporate events can do a lot for a small business, from bringing teams together or reinforcing a brand identity to […]
[new] What is event marketing? Event marketing strategy for small business
Event marketing is a promotional strategy using in-person, virtual or hybrid experiences to connect with target audiences. For small businesses, […]
[new] Trade show booth ideas & checklist for a better show
High-impact trade show booth ideas can help small businesses stand out on a crowded event floor without spending big on […]
Outdoor event marketing and branding to help you stand out
Outdoor event marketing is the strategy of promoting a business, product or service at open-air venues like farmers markets, craft […]
[new] Corporate event planning: The ultimate step-by-step guide and downloadable checklist
Corporate events can do a lot for a small business, from bringing teams together to launching a new product or […]
Thanksgiving marketing ideas for Canadian businesses
Canadian Thanksgiving gives small businesses an early opportunity to thank loyal customers, attract autumn shoppers and build momentum before the […]
How to support a local hockey team with signs, sponsorships and merchandise
Supporting a local hockey team gives Canadian small businesses a practical way to contribute to their community while building visibility […]
Trade show booth design: How to make an impact at a trade show
Looking to make a big impact at a trade show? The key lies in your trade show booth design. With […]