Essential guide to brand and brand identity with business examples
Making a mark on your customers’ minds is valuable. By creating a recognizable, trusted and consistent image of your company, […]
How to rebrand successfully: a strategic and tactical guide
We all grow and change over time… so why not brands? Whether selling new products or just simply updating a […]
The importance of a logo—5 reasons you must have one
Why do you need a logo? Here are 5 really good reasons: Even if the brand names were not integrated […]
44 logo color combinations to inspire your next logo design
Every brand needs a color palette for its logo. Even if yours is black and white or a few shades […]
Branding colors: everything you need to choose your brand’s color palette
Chase. Citibank. Barclay’s. Bank of America. All banks. All use blue as one of their dominant branding colors. Even other […]
What is brand identity? And how to develop a great one.
Just like your personal identity makes you uniquely you, your brand identity is the special sauce for your business that […]
The 22 best branding quotes to inspire you
Good branding is arguably the most important thing when it comes to ensuring the success of your business. That’s why […]
How to create a brand style guide
A brand style guide takes the heart and soul of your brand—your mission, vision and values—and translates it into design. […]
Personal branding secrets: 7 steps to building an outstanding personal brand
Everyone knows the importance of good branding when it comes to your business—but what about building a personal brand that’s […]
The 8 elements of branding
Elements are the primary building blocks of matter. Think back to chemistry class—remember the periodic table of elements? All those […]
The 8 types of branding (and how to use them)
Just like there are many different types of brands, there are lots of different types of branding out there. Branding […]
30 brand guideline examples to inspire you
A brand style guide is the essential tool for businesses that gives clear guidelines on how to communicate a brand […]