The complete guide to food branding
No matter how much you think you know about branding, food branding is a bit trickier to pin down than […]
The history of branding (and what it can teach us)
We’re living in the Golden Age of Branding. There are more ways than ever for businesses to carve out their […]
22 beautiful brand designs to inspire you
While a logo alone may be enough for smaller companies, a successful brand design will create a cohesive look throughout […]
Marketing vs. branding: what’s the difference?
When you’re building a business, there are so many buzzwords that get thrown around that it can be hard to […]
What is brand marketing? And how to create a brand marketing strategy.
Brand marketing. Two words you’ve probably heard thrown around a lot by entrepreneurs and marketers alike. But there’s a lot […]
Social media style guide: what it is and how to get started
Your brand is more than just how it looks and its content, it’s also about tone of voice and consistency. […]
Four logo variations that every brand needs to know
While a logo is a singular visual expression of your brand, it can—and should—take on many forms. That’s where logo […]
Barbiecore branding and the rise of hot pink
What comes to mind when you think of pink? Is it the color of frilly dresses, fun cocktails and Valentine’s […]
How to Use Stamps for Branding and Promotion
Your business has endless repetitive tasks and processes, whether you’re filing another document or sending another piece of mail. Business […]
The best fonts for business cards
Picture this: You open a business card template and type your small business name. It looks tiny against the white […]
Branding glossary: Key terms every business owner should know
You’ve probably heard the word “branding” thrown around – especially since starting your small business. And though you might have […]